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How to use thought leadership to advance your strategic agenda
How to use thought leadership to advance your strategic agenda
The future starts here - are you ready?

After the great reset of Covid-19, clients want to know what’s next.

CEOs and their Boards face an economic and health emergency combined with disruptive megatrends from climate change to transformational technology.

Leaders must be the navigators of what’s next - but do you have compelling future thinking to share?

With clients judging your organisation’s capability and innovation on the quality of your thought leadership, do you have what it takes to carve out a leadership position in the next economy?

Have you defined the vision for your organisation and can you clearly see the future you will help your clients to navigate?

In this presentation and panel session we will examine how to develop a credible vision of the next economy, define your firm’s role in it and develop your future thinking to win attention and sales from the C-Suite.

We will:

● Make the business case for future thinking: Why thought leadership must be future-oriented, and reflecting the state of the nation no longer has value.

● Examine how to use future thinking to advance your strategic agenda:
How to unify your complex firm behind a strategic idea to enable you to win in the next economy.

● Share tools for developing future thinking: A toolkit of techniques for
developing and evidencing future thinking with appropriate credibility and accuracy.

● Discuss how to engage clients and stakeholders in future thinking:
Discussion of key methods to deliver reputation, relationships and revenues in a real and virtual world.

This is a panel event hosted by:
Claire Mason & Alison Sharpe from Man Bites Dog, Marc Don Francesco, International Communications Head at McDermott Will & Emery and Mwamba Kasanda, Global Head of Communications at Barings.

Who is this webinar for?

This webinar is exclusively for members of our newly created 'Ambition BD & Marketing network' - candidates/clients of Ambition working in professional services firms.

Jun 24, 2021 12:30 PM in London

Webinar is over, you cannot register now. If you have any questions, please contact Webinar host: Ambition London.